Skip to content
ERP Builders

Solution · Customer

Sales automation that removes admin, not judgement

Salespeople spend a surprising share of their week on admin: building quotes, chasing approvals, sending confirmations, updating records. Automation handles the routine so they can sell.
Operational dashboard: open orders, stock value and fulfilment trendOPERATIONS / WEEK 32OPEN ORDERS1,284ON-TIME SHIP96.2%STOCK VALUE$4.1MSHIPMENTS BY DAYDEMAND VS. SUPPLYDEMANDSUPPLY

Overview

Why this area matters

In an ERP, automation can use real data — prices, stock, credit status, order history — rather than guesses.

01Typical problems

Signs the current setup has run out of road

01

Slow quotes

Quotes built manually with price lookups.

02

Discount approval delays

Deals stall waiting for a manager.

03

Missed reorders

Repeat customers not prompted.

04

Manual confirmations

Order confirmations and updates sent by hand.

02Capabilities

What a well-built setup includes

01

Pricing rules

Customer-specific prices and volume breaks applied automatically.

02

Discount approvals

Thresholds trigger approval workflows.

03

Automated follow-ups

Emails and tasks scheduled by stage.

04

Order notifications

Confirmations, shipping and invoice emails.

05

Credit checks

Orders flagged when limits are exceeded.

06

Reorder prompts

Reminders based on purchase cycles.

03Workflow

How the process runs end to end

  1. 01

    Configure rules

    Prices, approvals and notifications set up.

  2. 02

    Quote

    Quotes auto-priced from rules.

  3. 03

    Approve

    Exceptions routed for approval.

  4. 04

    Confirm

    Customer notified automatically.

  5. 05

    Follow up

    Reorders and renewals prompted.

04 — Technical notes

Design decisions worth getting right

Rules should be configurable by sales operations, not hardcoded. That keeps automation aligned with changing commercial policies.

Email automation must respect consent and unsubscribe preferences where marketing content is involved.

Where it applies

Industries, integrations and services

Insights

Related reading

ERP2 min read

ERP for Small Business: Where to Start

ERP for small business: what to implement first, realistic budgets and timelines, free and low-cost options, and how to avoid buying too much system.

ERP2 min read

Cloud ERP vs On-Premise ERP: How to Decide

Cloud ERP vs on-premise ERP compared on cost, control, security, performance, customisation and compliance, with the hybrid and private-cloud options most comparisons ignore.

FAQ

Frequently asked questions

Can discount approvals be automatic?

Yes, approvals trigger when discounts exceed configured thresholds.

Can we send WhatsApp updates?

Yes, via WhatsApp Business API integration with approved templates.

Will automation annoy customers?

Not if it's relevant and limited. We design notifications around customer value.

Next step

Sales team buried in admin?

We will identify what to automate first.